Improving visual consistency and usability among CuraLinc’s 10+ digital products
Product design intern
What I did
Conducted 7 usability testings and audited CuraLinc’s digital platform
Jul - Aug 2024 | 5 weeks
Usability Testing / User Interview / Design Audit / Presentation / High-fi mockup
🔒 This project is not available to the public yet- please reach out to me at reynayang01@gmail.com if you want to learn more! :)
Here's a high-level summary of what I did…
CuraLinc Healthcare provides industry-leading employee assistance programs (EAP) with personalized mental health support that's easy to access. Their digital platform includes over 10 websites offering services like appointment booking, toolkits, self-guided therapy, and more. However, many of these sites haven’t been well-maintained, leading to inconsistent visuals and usability challenges.
As the sole design intern, I conducted 7 usability testings on CuraLinc's 5 most used websites/products and audited CuraLinc’s entire digital platform, helping the team spot opportunities to improve brand consistency and usability.
At the end of the project, I presented my insights along with high-fidelity mockups of redesigns to the entire product team as well as the Senior VP of Strategy. The presentation was well received and gained extremely positive feedback, successfully helping the team to identify quick fixes and long term solutions to address this burning business problem.
You can ask me more about…
📣 How I advocated the importance of design system to a non-design team.
🙌 How I managed to design a high-fi responsive landing page in 2 weeks.
👩🏻💻 What I learned being the only designer in the team.